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“To avoid resembling the undead, look for a nude that is similar to your skin tone with an injection of warmth, whether it be a light peach or toffee undertone,” advises Clinique Colour Pro Florrie White.

Nude lip shades that are too pale, grey or muddy can make you look more zombie than natural beauty. What works best is a nude shade that is slightly deeper then your natural skin tone and has undertones that’ll make your entire face glow. And nude lipstick doesn’t mean brown lipstick. Not all nude lipsticks are created equal. The look often falls flat because a lot of women often use the wrong shade. But like watching a ballerina perform the most graceful grand jeté, finding the most flattering nude for your skin tone is easier said than done. The perfect meant-not-to-be-seen lip colour can make your lips look healthy, plump and subliminally alluring. Some of the best makeup goes totally unnoticed.